The challenge
File hide and seek
For ice cream innovator Ben & Jerry’s, local scoop shop franchises are not just channels for distributing the latest catchy flavor names. They’re platforms for delivering on Ben & Jerry’s social missions — like supporting fair trade and reversing climate change. Scoop shops play an essential role in the company’s success, so corporate interaction with them is vital. Unfortunately, because company files were saved across everything from external hard drives to Microsoft SharePoint to team members’ PCs, managing the paperwork associated with shops in Australia and New Zealand became chaotic. “We were wasting a lot of time chasing down documents,” explains Adrian DiTonto, National Retail Operations Manager for Ben & Jerry’s Unilever Australia. “It could take a week to find a franchise agreement or chase down shop photos from a third party. Sometimes we just couldn’t find files at all.”
Dropbox lets us share relevant, up-to-date information with suppliers, contractors, and anyone else involved in a project. If we make changes to a file, everyone knows about it. Our lives have become a lot easier with these smoother processes in place.